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Your dream creative brand is waiting to bloom

JOIN THE ONLY COURSE THAT HELPS SQUIGGLY ENTREPRENEURS (LIKE YOU) BLOOM YOUR CREATIVE BRAND TO THE NEXT LEVEL

GYOB scene on various devices

What’s between you and the time & financial freedom you desire? Tending to your own brand garden, of course. In this self-paced course, we’ll weed out the BS and start blooming in the direction you desire.

Does this sound like you?

You feel like you took a wrong turn somewhere in business AND YOU DREAD GETTING TO YOUR DESK EVERY DAY

You are having a hard time standing out because you’re confused about what Actually makes you different. Let’s be honest, you’re not really practicing what you’re preaching to clientS

Your capacity is tapped but business still feels like feast or famine. Not the flexible, Freedom, & Cash filled dream you imaged when you started

You’re Currently doing it all and close to burn out but You’re having a hard time figuring out what growth looks like for You and where to put Your focus

You feel like you’ve taken all the courses, listened to all the podcasts, followed all the steps, but You Still Wake Up Panicked about Where your next client is coming from

GET ACCESS on november 27th

Our self-paced course for coaches & creative entrepreneurs who ready to build the brand they imagined when they started their business: freedom, flexibility, fun, all while you get to do it your way.

Picture THis...

You’re Opening Up New Streams of income and you’re making money while you live your Best life.
You prioritize your own brand, you call the shots, and you Can’t Wait To show up, shine, and connect with your growing audience.
You’re no longer available for everything your client wants, catch-all offers, and trading your precious time for money.
Your socials are buzzing with superfans in your DMs, who doubletap every post, Just waiting to work with you.
Your inbox is flooded with requests to be a podcast guest based on your expertise.
You’re booked in advance and Have clients lining up to work with You.

BUZZ IN + GET ACCESS on november 27th

NOT YOUR TYPICAL DIY COURSE

I know you might be suspicious about group courses. And I don't blame you. But GYOB is different. Not only do you get 6-months access to the course, you also get to access group call replays + bonus content that drops every month.

① ROOT IN

Excavate your Big Brand vision
Reverse engineer Your 6-Figure Year Start Profiting From Your POV

② BUd Up

Simplify How You Serve
Increase Your Capacity
Fan Your Superfan Flames

③ Bloom out

Own Your Expertise
Shift The Way You Show Up
Grow Your Income Through Sales

"A gamechanger... it taught me to lean into my true expertise & desire vs. What i thought i should be doing"

MELO, MELO CREATIVE

👋 MEET YOUR BRAND BOTANIST, KELS

I KNOW WHAT IT's like to grow a brand from the ground up

I’ve been there. I went from stressed out, underpaid service provider to multi-six-figure brand and I know the shifts it takes to go from SOS to booked & abundant.

Here’s how I’ve grown my own brand, my own way ⬇️

✅ I work part time and still make multi-six-figures
✅ I ship ideas quickly and change my mind even faster (manifesting generator here)
✅ I retired my highest revenue driving services this year to pursue what I want (and had no income dips)
✅ I am building my brand around my life: traveling, living around the world, being a mom

G.Y.O.B ALUMNI

Doing it their
own way...

BRITTANY @

BY BRIT CO.

BEFORE:

brittany was an underpaid freelancer with no clear expertise

AFTER:

She hit multi-five figures in recurring revenue, crafted her core offer and worked with brands like fly by jing

EMILY @

STELLA THE STUDIO

BEFORE:

Emily Was Burnt Out, Undercharging, And Freelancing For Agencies

AFTER:

She’s Now Making 5-Figure Months, Taking Unplugged Vacations, And Working With Her Dream Clients

ROSIE @

ANOTHER MIND CO.

BEFORE:

Rosie Was Unsure Where To Put Her Focus & How To Attract A Higher-Level Client Base

AFTER:

Within A Few Weeks, She Locked In Her Biggest Month Of Revenue, Productized Her Offers, And Got Clear On Her Vision.

KATIE @

GINGER HILL

BEFORE:

Katie Was Hiding Behind The Scenes Of Her Business And Relying On Fickle Word Of Mouth Referrals

AFTER:

She Relaunched Her Brand, Invested In Team Support, And Hit Her Highest Month Ever ($19K!) While Working Remote In Greece

Choose your own growth plan

GET ACCESS ON NOVEMBER 27TH

THE PERKS

$650 X 2

$500 x 2

$620 X 5

access to G.Y.O.B. Trainings for 6 months

ACCESS TO GYOB PRIVATE PODCAST WITH 20+ LIVE CALL REPLAYS (PLUS ALL FUTURE CALL REPLAYS)

ACCESS TO 12 EXPERT GUEST TRAININGS (PLUS FUTURE EXPERT GUEST TRAINING REPLAYS)

EARLY BEE BONUS: KICK-OFF CALL DECEMBER 5

EARLY BEE ONLY: 5x EXTENDED PAYMENT PLAN

ROSE FRIDAY BONUS

$1297

$1037

$2997

access to G.Y.O.B. Trainings

ACCESS TO GYOB PRIVATE PODCAST WITH 20+ LIVE CALL REPLAYS (PLUS ALL FUTURE CALL REPLAYS)

ACCESS TO 12 EXPERT GUEST TRAININGS (PLUS FUTURE EXPERT GUEST TRAINING REPLAYS)

ROSE FRIDAY BONUS: 12 MONTHS ACCESS TO GYOB TRAININGS

EARLY BEE BONUS: KICK-OFF CALL DECEMBER 5

In GYOB, you get to grow your own brand your way

I’ve broken the brand growth journey into 4 distinct focuses: vision, messaging, offers, and marketing. Each module is focused on getting you into action with frameworks that don’t just help you learn, but also integrate your learnings and apply them to your brand in real time. This is your chance embrace the squiggly middle, dance with new edges, and step bravely and boldly into your big brand vision.

GET $500 OFF UNTIL NOVEMBER 3

it's time to step into brand energy

LEAVE BEHIND FREELANCER LIFE (NO MORE TRADING TIME FOR MONEY)

Available for everything freelancer, trading your precious hours for dollars? We don't know them anymore! In GYOB, you shift into brand energy. You're the expert. You set the prices. You lead the way. And you make $$ regardless of time.

CREATE STRUCTURE & TIME FOR YOUR OWN BRAND TO GROW

Are you caught in the trap of "not enough time" for your own brand? In GYOB, we create time to water your own garden. Because we need to prioritize our brands for them to grow.

GET CLEAR ON YOUR PROFITABLE OFFER SUITE & SUSTAINABLE SELLING ECOSYSTEM

SIMPLIFY, DECIDE & MOVE TOWARD YOUR BIG BRAND VISION (NO MORE PLAYING SMALL)

DO IT ALL YOUR OWN WAY

No formulas. No roadmaps. Throughout GYOB, we anchor into YOUR brand vision and grow the brand that you desire. We lean into what makes you weird and get you showing up just as you are.

GET ACCESS TO 9 GYOB TRAININGS

① your big
brand vision

Go from unclear and lost to confident about the brand that you want to go (not anyone else!) with our Big Brand Vision frameworks, exercises, and the Visioning template that guided me to doubling my income last year.
GET ACCESS NOW

② The transformation

This is the brand shift. In this module we work through exercises and frameworks to take your brand from deliverables focused to transformation focused.
let's bloom

③ Your POV & usp

We know your transformation, but what makes you the person to create it? In GYOB we create a brand that you can't wait to show up for. In this module we work through what makes you unique in your space and how to make that shine!
let's bloom

④ owning your expertise

Building your brand means owning your expertise. In this module, we work through how to hone & own your expertise. High value clients and customers value expertise. Period.
let's bloom

⑤ the core offer

No more catch-all offers. In this module, we make the shift from jack-of-all-trades to master of our core offer ecosystem. We simplify and create maximum profitability.
let's bloom

⑥ building the heat

Do you have a cold audience? You're going to have a hard time creating a business where you work less and make more... in this module we harness the power of building the heat around your brand, so you can turn strangers into a swarm of buzzing bees that keep coming back for more.
let's bloom

⑦ show up consistently

You might be ghosting your business. Or showing up just when you have a minute between client projects. No more! In this module, we use frameworks and exercises to show up consistently for your brand. Imagine a brand you can't wait to show up for?
let's bloom

⑧ Your content garden

Why is content so darn complicated? It's actually quite simple and easy. I promise. You'll learn how to simplify your approach to content and create a plan that invites your dream clients into your brand world.
let's bloom

⑨ selling sustainably

Imagine a brand that sells and brings in money while you snooze. This is the key to working less and making more. In GYOB, I take you through crafting this for your brand. No more dead ends!
let's bloom
THE BEES ARE BUZZING

2x monthly live group call

REPLAYS. 12 months access

TO MODULES.

2X monthly live group calls and always-on access in the community garden

12 MONTHS ACCESS TO LIVE GROUP CALLS + ACCESS TO LIVE CALL AND GUEST EXPERT TRAINING REPLAYS
✔️ Learn at your own pace in the trainings hub
✔️ Get access to live call replays within 24 hours of the calls
✔️ Access hours of expert guest trainings in areas like copywriting, finance, and social media

GET Access to 12 Expert Guest Trainings ($10,000 Value)

Xanthe, Oh Sierra

community is your superpower

Xanthe - Oh Sierra Creative

Taylor Loren, Reels 101

reels 101

taylor loren

Rana

conscious money & accounting 101

rana wilson

Iona Holloway

creating a burnout-proof brand

iona holloway

Lea, Arq Shopify Studio

building a team

LEA - ARQ SHOPIFY STUDIO

Morgan Rapp

positioning 101

morgan rapp

Sydney, twin ferns

creating systems that work for you

sydney - twin ferns

crafting experience-driven brands with strategy

Katie - rare form

ai for creative entrepreneurs

lauren - the bemused studio

up your email marketing

sara - between the lines copy

who blooms 🌹 in gyob

THE MIA SERVICE PROVIDER 🔎 WHO WANTS TO SHINE!
The Shiny Object Creative ✨ WHO WANTS TO FOCUS & BE KNOWN AS AN EXPERT
The Squiggly-Brained Entrepreneur 🧠 WHO WANTs A CLEAR VISION

Grow Your Own Brand is a one-of-a-kind self-paced course built by a squiggly creative, for squiggly creatives. Picture it as a garden where you can come as you are, get through all the messy bits of brand building, and bloom your brand in a way that works for YOU. Because we didn’t start this whole entrepreneurship thing to follow anyone else’s vision. We are growing our own way.

Your buzzing Questions 🐝

What exactly is "Grow Your Own Brand (GYOB) self study"?

GYOB Self Study is a self-paced program specially curated for squiggly creative entrepreneurs. It's your golden ticket to tending to your brand garden, weeding out what's not working, and truly blossoming in the direction of your dreams. It’s time to treat your own brand like your most important client.

The program focuses in 4 key areas: visioning, messaging, offers, and marketing.

How much does the gyob program cost?

The GYOB program pay in full price is $1297. This investment gets you not just the core training, but also a bouquet of bonus content to truly elevate your brand journey.

What's included in the GYOB program price?

For your investment, you get:

6 months of instant access to G.Y.O.B. trainings (12 months for PIF)

Instant access to the private GYOB Podcast with an archive of 20+ live calls and all future calls

Instant access to 12 GYOB guest trainings + any future guest training replays

Is this a self-paced program?

Yes, you get to learn and grow at your own pace in the GYOB Self Study program.

What's the main goal of the GYOB program?

The essence of GYOB is simplicity and action. We're stripping away complications, focusing on easy steps to craft a brand you're ecstatic about. No more second-guessing; every module propels you closer to the very reason you ignited your brand flame.

Can I interact with Kelsey directly in this program?

The self study version of GYOB doesn’t include access to Kelsey. However, you can join the waitlist for GYOB LIVE and be the first to know when the live version launches again. This includes access to Kelsey via group coaching calls, community, and office hours.

Is this program for me if I just started my business?

Absolutely! Whether you're just planting the first seeds of your brand or looking to elevate an existing one, GYOB is tailored to help businesses at various stages. The program focuses on simplifying and action, making it perfect for those starting out and wanting to set a strong foundation. Let's grow your brand, no matter where you're starting from!

Are there refunds available for the GYOB program?

Due to the digital nature of the GYOB program, we don't offer refunds.

WHAT HAPPENS WHEN MY 6 MONTHS IS UP?

You’ll either lose access to the trainings or you’ll have the ability to extend another 6 months for $299.

WHAT IF I WANT TO JOIN THE LIVE PROGRAM LATER?

When we relaunch the live version, you’ll be invited to upgrade at a special price for being part of the Self Study program.

Your buzzing Questions 🐝

What exactly is "Grow Your Own Brand (GYOB) self study"?
How much does the GYOB program cost?
What's included in the GYOB program price?
Is this a self-paced program?
What's the main goal of the GYOB program?
Can I interact with Kelsey directly in this program?
Is this program for me if I just started my business?
Are there refunds available for the GYOB program?
WHAT HAPPENS WHEN MY 6 MONTHS IS UP?
WHAT IF I WANT TO JOIN THE LIVE PROGRAM LATER?

IT’S TIME TO GIVE YOUR OWN BRAND THE SPACE TO ROOT, BUD, AND BLOOM INTO ITS NEXT SEASON

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